USER EXPERIENCE DESIGN
To narrow down the distance between technology and people
#weareideativos

Somos uma equipe criativa de UX Design que alia inovação, tecnologia, estratégia e design visual para diminuir a distância entre tecnologias e pessoas.
Where are we? Anywhere in the world! 😉

We combine human factors and data to enhance product and service experiences. Our work is based on the interaction between technology, design and business. We do customer experience management and digital transformation for the software industry.
How we do it
While developing products for you, we research your users' needs: what they need, how they use and interact with your services. We design to find the best solution - whether it already exists or not - always with a user-centric approach. We build prototypes and collect feedbacks to always evolve the UX deliveries.
Why we do it
We are fascinated by technology and innovation, but we know that many services and products out there have usability problems. This was our motivation to search for processes and methods that have two goals: profitability for our customers and comfort for their users. Curious? Come see our ideas and learn how we can help you with your project.

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Why we are the best choice
"Ideativo is a long-time partner of Portal, they are present in the development of the technological proposals, working as a team together with several areas and with our clients"

When we were looking for a company to help us build our technology product, we had the desire to hire more than a supplier but a partner that cared about understanding the problem we were solving, thought along with us and asked the right questions, we found Ideativo and the experience has been fantastic.

In a moment of many natural doubts and uncertainties about the direction of a new business for the company, I had the opportunity to work with Ideativo, which, with method, transparency, agility and professionalism, made a journey of exploration and knowledge of a niche market in the health area. This work saved us time and money when it was time to try something bolder, helping to define our focus of action at the moment we were in.

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Contract a UX plan
Have a UX team dedicated to creating a new legacy system interface approach, building a new digital product, or just getting your house in order. Count on the Ideativo team!
Legacy
Do you have an old system that needs a new approach and communication with the user? This package is special for you ;)
Validating hypotheses
Thinking about an idea, but don't have time to validate it with the market? We can help you in this step and check the market acceptance.
Maintenance
Need to standardize the style guide or do a usability test? Already have the product, but need to adjust components?
Ideativo trainings
In-company training that seeks to develop creativity and innovation in teams. We believe that the methodology of Design Thinking is not enough for tangible transformations, there is a need to work on the culture as a whole. We work to unlock creativity, making its practice tangible among the team members.


A space destined for people who are interested in developing knowledge and skills in design, creativity, and innovation. These are distance learning courses, with practical and theoretical content. We seek to share Ideativo's experience, showing what works for us and also what doesn't. Come check it out!
Special Contents
Information Architecture
We have compiled in an ebook the best practices of IA for digital products.
Series of UX research
Series of videos explaining how we apply research in different scenarios.
Ideativocast
Your podcast about design, creativity and innovation.
Get to know our space on Spotify
We are producing podcasts related to the work we do at Ideativo, we show tools, design processes, how we work in partnership with our clients' teams of developers, among other interesting topics for the future of design. Check it out! 😉